Portfolio

• Digital Marketer • WordPress
• Social Media • Content • Community

Hi there, I'm Gabriela.

I help mission-driven organizations and small businesses grow through content, community and smart strategy. I specialize in social media strategy, content creation, community management and SEO-friendly WordPress websites.

I’ve built and managed a 2,000+ member community, created content strategies for small businesses and built two websites from scratch.

I’m Google Analytics, Google Ads, and HubSpot Email Marketing certified. Bilingual in English and Spanish.

My approach is people-first, organized and detail-oriented.

I love researching trends, building content calendars, and creating work that supports real business goals, whether that’s a social post, a short-form video or a complete strategy.

Projects

Content Strategy Creation Schedule

Built and executed a Facebook content strategy for a managed services provider that boosted engagement and established recognizable brand presence in the Tampa market.

Website Design

Built a fully functional business website from scratch using WordPress. Designed the layout, created content and optimized the site for user experience and search visibility.

Connected Google Analytics to track website performance and monitor visitor behavior. This project strengthened my skills in website development, content structure and SEO implementation.

Marketing Materials

I worked with clients from different industries to create unique and memorable marketing materials for their businesses like t-shirts, business cards and flyers.

Community management

Managed a local community facebook group focused on sustainability and encourage people to exchange items instead of buying new ones .

Oversaw content moderation community engagement to ensure growth and positive environments .

Maintained an active membership base of over a 2000 + members through organic engagement and consistent posting.
Created and schedule engaging post such as conversational starters , local events and sustainability tips.
Implemented group guidelines and engagement strategies to maintain a positive, respectful community culture.